Marketing Strategist

We are looking for a Marketing Strategist to help us craft our marketing delivery and offerings for our clients. This role will be key to successful client on-boarding, as well as ongoing communications and upsell opportunities, so the ability to communicate effectively and make a solid first impression is essential.

This is an excellent mid-level opportunity for a highly motivated person, and has unlimited potential to grow into a larger role within Jumpcrew. Our ideal candidate will have 3-5 years of experience in marketing brand strategy as well as strong organizational and interpersonal skills.

What You’ll Do

• Gather data through interviews, surveys and market research and analysis for the agency’s clients

• Must clearly define campaign strategies, goals, target audience, and be adept at articulating personas that help drive creative messaging and approach.

• Working directly with internal product stakeholders, this individual will develop brand messaging for clients, including brand pillars, unique selling propositions, messaging points, positioning statements, and buyer persona profiles

• Establish guidelines that define our clients’ voice and tone and visual brand, both online and offline.

• Ensure end-to-end tracking, measurement and recommended solutions for any shortfalls.

• Present findings and recommended strategies to customers.

• Collaborate with clients and our internal team to develop and execute marketing strategies and campaigns, including social media marketing, content marketing, collateral, newsletters, press releases and other marketing assets.

• Work closely with copywriters, designers and developers to create messaging and narratives around the vision of our client’s companies and their services, and ensure consistency across all assets.

• Excellent project management skills are necessary to produce integrated marketing campaigns including email, print, digital, video, event and social components.

• Must be able to report on the status of projects and results to executive-level leadership.

• Must have good planning and time-management skills and be adept at balancing multiple assignments and deadlines.

• Must also be a self-starter who can build a good rapport with internal clients and peers.

Experience & Qualifications

• B.A. in business, marketing, communications, public relations or a related field

• 3-5 years of experience in brand, communications, and/or social media management

• A proven track record of developing and executing successful brand messaging campaigns

• In-depth knowledge of marketing strategies, best practices and techniques

• Outstanding communication skills, both verbal & written

• Detail-oriented and deadline-driven with excellent follow up skills

• Experience working with B2B, IT, and/or cloud services companies a big plus

• Start Up, Salesforce and Hubspot expertise a plus

Primary Strengths Required

• Strategic Thinking and Planning Skills: ability to analyze data, develop big-picture strategies and create marketing and advertising plans that align with a brand’s goals and objectives

• Excellent Verbal and Written Communication Skills: ability to interact professionally with clients and the internal team through presentations, compelling copy, and detailed strategy documents

• Quick Learner: you absorb new information quickly

• Strong Organizational Skills: ability to work under pressure with multiple projects and deadlines

This is a fast moving, rapidly growing company. Grit, flexibility and adaptability to change is required!

This position reports to the Director of Digital Marketing on the Sales Delivery team.

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